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Press Release: Sales For USA Eagles - New Zealand All-Blacks November 1 Rugby Match At Soldier Field Eclipse 30,000 After One Day
Presale and first day of onsale bring total over 50% of capacity; limited tickets remain for general public
BOULDER, Colo. June 17, 2014 – The first day of tickets onsale, combined with last weekend’s presale, brought a record amount of interest in rugby in the United States, as officials announced sales to date have eclipsed 30,000, over half of the total capacity for the historic USA Eagles’ match against the New Zealand All Blacks, presented by AIG, at Soldier Field in Chicago, Ill., Nov. 1.
“We are very pleased with the tremendous interest in the match, and hope that those fans who want to join us November 1 don’t wait too long, as we have a limited number of tickets remaining after just one day of sales,” said USA Rugby Chief Executive Officer Nigel Melville.“Monday was a great testament to the rising interest in the sport, and our match will be one that no sports fan will want to miss.”
"As a global sponsor of rugby, we are very excited to see how the sport is expanding here in the United States," said AIG Global Head of Sponsorship Danny Glantz. "The response in the first 24 hours of ticket sales enhances what we already knew, that this match will be one of the premier sporting events in 2014 for both the rugby supporter and the casual fan wanting to learn more, and will serve as another great milestone for the game, the city of Chicago and for our company."
“Our business philosophy is simple, create world class partnerships with relevant and targeted content that both the public and brands will embrace, and support those events with a best-in-class business team,” said Mike Principe, Legacy Agency CEO. “This is a classic example of that philosophy; aligning a city with a history of hosting great events and a global sport on the rise. We are very optimistic that this matchup will be one that both casual and die hard sports and entertainment fans have mark on their calendar as ‘must-attend’ for this coming fall, and the numbers after one day certainly back that up.”
Remaining tickets for the match are on sale at all Ticketmaster outlets. Visithttp://usavallblacks.com/ for all news and ticket links.
The All Blacks will visit the United States for an international match for the first time since 1980. The Eagles have only met the two-time and reigning IRB Rugby World Cup champions three times since their inception over 100 years ago.
NBC will provide live broadcast coverage of the match in Chicago, which kicks off at 3:00 P.M. CT Nov. 1. The Legacy Agency is the exclusive worldwide commercial agent for the match.
About USA Rugby
Established in 1975, USA Rugby is the governing body for the sport of rugby in America and a Full Sport Member of the United States Olympic Committee. Currently headquartered in Boulder, Colorado, USA Rugby is charged with developing the game on all levels and has more than 95,000 active members, with more than 29,000 playing collegiate rugby and 35,000 playing senior club rugby. USA Rugby oversees four national teams, multiple collegiate and high school All-American sides, and an emerging Olympic development pathway for elite athletes. It also hosts more than 30 national playoff and championship events each year as a service to its members. In October 2009, the International Olympic Committee announced Rugby Sevens (the seven-a-side version of the game) will appear in the 2016 Olympic Games to be held in Rio de Janeiro. Visit www.usarugby.org for more information.
About The Legacy Agency/TLA Worldwide
TLA Worldwide plc (TLA:LN) and its subsidiary, The Legacy Agency, Inc., is a leading athlete representation and sports marketing business with a full service offering to its clients in baseball, broadcasting, coaching, endorsement and golf talent. In addition, it also provides a range of services in respect of media and corporate consultancy, sports sponsorship and event production to many sportspeople and corporate clients. The company’s success and growth potential is founded on three key pillars: the competency of the underlying businesses, their complementary practices and the strength and experience of the management team. With over 55 full-time personnel, TLA serves its clients from 10 locations worldwide including its principal offices in London, UK; New York and Newport Beach, USA; and Melbourne, Australia. For more information, please visit www.legacy-agency.com
Contacts: Chad Wise/ USA Rugby email@example.com/ 1.303.539.0300 x133
Natasha Feiger/nfeiger@chicagosportscommission, 312-945-4216